The Single Most Effective Marketing And Sales-Generating System For VARs MSPs And IT Services Firms.
A MASTER MIND GROUP OF MSPS FOCUSED ON ACCELERATING THEIR IMPLEMENTATION OF THE TOOLKIT

Frequently Asked Questions:

QUESTION #1: What do I get?

Rapid Implementation Workshop
This is a SMALL group workshop led by Robin Robins, in her office in Franklin, TN. During this workshop you'll develop a critical strategic plan of action that will allow you to THEN implement the campaign with the greatest efficiency and effectiveness. Robin will also walk you through the most critical aspects of building a lead generation and marketing machine for your IT services business.

Peer Accountability Group Led By A Senior Client Coach
Once you know what to do, you have to actually get it done. That's where the weekly accountability group coaching calls come in. Every week, you'll join a group webinar with your peers, led by one of Robin's top coaches. On those calls, your personal coach will direct you and HOLD YOU ACCOUNTABLE for implementation so you aren't tempted to fall off the bandwagon (again), make excuses, fall behind and fail.

Done-For-You Website
The first place ANY prospect goes when they hear about you is your website. And you probably list your website on EVERY piece of marketing you send out. But if your website is confusing or lacking critical marketing elements (and almost all are), you will find it extremely difficult to get ANY of your marketing campaigns to work. That's why we started offering "Robinized" done-for-you websites for our clients and we even include an SEO plan customized for your firm. We know what works to convert traffic and we will create every element for you.

Done-For-You Newsletter
You know you need drip marketing to stay in touch with your clients, position yourself as the expert and drive more leads and referrals. But the thought of finding the TIME to get this done stops you in your tracks. No longer! We have made it quick and easy for you to get your newsletter out the door – in only minutes per month.

QUESTION #2: When is the right time to sign up?

Right NOW! This is the most common question we get. We have countless stories like the following from our Members:

"We put off implementation of Robin’s marketing discipline for over three years after our initial purchase. That was the biggest mistake we have made with our business. There will never be a better time for anyone to take on the marketing of their firm than right now"

Keith Clanahan, President and Co-Founder of xlrINT

QUESTION #3: What is the investment?

Warren Buffet is quoted as saying "Price is what you pay and value is what you get." So, let me start out by "warning" you that the tuition for this program is not cheap. I make no apologies for that.

The initial investment for Accelerators Club is $4,997, then $997 per month thereafter. Some people think that's a lot of money and it very well might be. While it's impossible for us to guarantee results, the value we provide far outweighs the cost to be a Member. Most of our Members have opportunities in their pipeline before they leave the Rapid Implementation Workshop and many have a positive ROI on their entire membership from class alone! In fact, we have several Members who started out debating if they could afford to join Accelerators Club and now they have ascended to our Producer's Club program due to the sustainable growth they've experienced in their firms.

QUESTION #4: How do I join?

The Accelerators Club is currently accepting applications for Membership. Please fill out the form in the top right of this page to submit your application.

QUESTION #5: Do I have to be really successful in marketing my business to join?

Heck No! As long as you are the CEO or Business Owner of an IT Services Firm that is looking to grow, you’re the perfect person for this program. In fact, we often have the most success with clients who don’t have any marketing experience as there aren’t any bad habits to fix.

QUESTION #6: Where and when is the Rapid Implementation Workshop?

Rapid Implementation Workshop is held at my office, 751 Cool Springs Blvd. Suite 104, Franklin, TN. We host workshops roughly once a month and they are usually scheduled on a Thursday and Friday as we know this is typically the slower portion of the week for our Members.

QUESTION #7: Who can/should come to the Rapid Implementation Workshop and is it required?

We highly recommend all major stakeholders attend the Rapid Implementation Workshop to ensure everyone is on the same page. At a minimum, we encourage the CEO and/or Business Owner to attend. Your first ticket for Rapid Implementation is included with your Membership and a heavily discounted second ticket is available for $1,000 ($4,997 value).

No, it is not 100% required to attend the Rapid Implementation Workshop much like it is not 100% required to have blueprints when building a house, though it’s exponentially easier to grow your firm after you learn the marketing fundamentals we cover in class.

QUESTION #8: What if someone else in my area is in the Accelerators Club?

This is an easy one – our Accountability Groups are made up of non-competitive members. We want you to be comfortable asking questions as you implement the foundational elements of marketing.

QUESTION #9: Why join the Accelerators Club?

The 3 Biggest Reasons to join Accelerators Club are:

  1. You will have the ability to learn from experienced IT Business Owners on how to IMPLEMENT effective sales and marketing practices to grow your firm.
  2. You will be able to stop doing low-pay IT grunt work and elevate yourself to a true CEO/owner position.
  3. You will receive thousands of dollars in marketing resources for a mere fraction of the price, allowing you to stop making foolish decisions about marketing that waste your time and money.

QUESTION #10: Is this an additional cost to my Apprentice Club membership fees?

No, the Apprentice Club fee is rolled into your Accelerators Club Membership. There is no extra cost.

QUESTION #11: What topics are covered by Client Coaches on the weekly Accountability Group Calls?

The primary focus of Client Coaches during the weekly Accountability Group Calls is setting and achieving your Quarterly and Annual Goals. Our Client Coaches all run successful IT Services Firms and have firsthand experience growing their companies by implementing our marketing. They are focused on helping you do the same.

QUESTION #12: What is expected of me on the weekly calls?

Great question! You are expected to arrive on time, be present during the entire call, be a focused, active participant, and to ask questions to ensure you get the information you need to implement and execute your company growth plan between calls.

QUESTION #13: Can I work one-on-one with a Client Coach?

Unfortunately we do not have this option available at this time. The cost to work individually with our Client Coaches would exceed four times the monthly fee for Accelerators Club as their time is in high demand running their own IT Services Firms. We do offer one-on-one Coaching via our Producers Club Membership, though that is currently full.

QUESTION #14: Do I get a discount on Infusionsoft?

Yes! You get $500 off the first month. Details can be found here: www.toolkitlive.com/infusionsoft/

QUESTION #15: Can I come to Producers Club Meetings?

At this point our Producers Club is currently full and we are not accepting any new members. If you have questions regarding our Producers Club Membership, please visit www.robinsproducersclub.com.

QUESTION #16: Do you have examples of how the Accelerators Club has helped other clients?

Derek Anderson, Biztek Solutions, Inc.
"We Added $131,730 In Revenue After The First 3 Months Of Our Accelerators Club Membership"
"The Rapid Implementation Workshop has transformed our business! We saw INSTANT success by implementing a few simple strategies to market to our existing clients that led to an additional $131,730 in revenue! We are just now starting to scratch the surface to marketing to new leads post workshop, and the results are already stellar.

While the increase in revenue is the greatest win since attending this workshop, it also helped us grow by taking a hard look at how we represent ourselves to our clients and target markets. Working in the group setting with other MSPs has been extremely beneficial in sharing our common experiences, successes and struggles and learning how we each do business. One of the biggest takeaways is that even the smallest of actions can yield big results and all you have to do is commit to doing those actions consistently and on a regular basis."
Derek Anderson, Biztek Solutions, Inc.
Wendi Joseph
"One Idea From The Workshop Will Easily Put 6 Figures Into Our Pocket"
"The workshop alone was a true eye-opener and worth every minute and penny we invested. We're not a typical managed services provider (we're a hosting company), but Robin took the time to help clarify how to apply her marketing ideas to our specific business. For example, one idea she gave us at the workshop will EASILY put six figures into our pockets. The two days we invested was truly the beginning of exponential growth for our company; with everything Robin's given us, I know we'll succeed."
Wendi Joseph, Frontline Data Services
Jonathan Sandmel, Steady Networks
"Closed $9,790 In Recurring Revenue In The First Three Months"
"Even though I’m a self-starter, I always had reasons (okay, excuses) for why today wasn’t the time to market. I now realize that I never would have gotten my marketing off the ground without attending Robin’s workshop. Thanks to just a few of the campaigns I implemented at the workshop, we successfully closed $9,790 worth of new monthly recurring revenue in three months. The only downside is that I now wonder how much money I left behind by willfully ignoring Robin’s program for the past two years."
Jonathan Sandmel, Steady Networks
Ashley Harris
"More Accomplished In 30 Days Than In The Entire Previous Year"
"The Rapid Implementation Workshop has been extremely valuable for my company. One of the biggest benefits of attending this workshop in person at Robin Central was the ability to walk through the Level 1 marketing roadmap directly with Robin and her team. We had tried for over a year to figure things out on our own, but we always got stuck or lost, or had tons of questions. Having this intense, small-group training allowed me to work through those stumbling blocks.

This workshop and the ongoing accountability calls have given us a chance to get immediate help when we needed it. We got more accomplished in the 30 days after the workshop than in almost a year of our own trial and error. Since participating in the Rapid Implementation Workshop, we now have two new JV partners, a lunch-and-learn seminar with our chamber and we have closed three MRR deals. Instead of dragging our feet and trying to figure things out, we’re out there getting leads and closing deals."
Ashley Harris, Tech Works
Anthony Hernandez
"If It Worked For Me, It Can Work For You”
"I joined the Accelerators Club right after Boot Camp this year, and all I can tell you is that IT WORKS!!! I have done more marketing in the last four months than in the last seven YEARS I’ve been in business. Like many others, I was very worried about the monthly expense. Guess what? I’ve added $219,000 IN MRR and just hired two techs and a full-time marketing manager. I attribute this growth and massive increase in MRR DIRECTLY to the Accelerators Club!!! If it worked for me, it can work for you! If you’re serious about growing your business, do it and you will not regret it! Is it easy? NOPE! But that’s what the accountability group is for... do the work, work hard, don’t give up. Accelerators is the way to go!"
Anthony Hernandez, Captain IT
Eric Peterson, Simple Communications
"I Have Already Closed A Five-Year Deal Worth $72,600 From Just One Campaign Learned”
"I purchased the Technology Marketing Toolkit years ago and, like many people, didn’t do much with it. I was overwhelmed by the amount of content available and didn’t quite know where to start. Then I learned about Robin’s Accelerators Club and signed up immediately! While there, we learned how to set up a referral program and since then, have started including information about it in our newsletter. From just this one campaign, I have already received two leads for referrals and closed a five-year deal worth $72,600! The workshop and the accountability group were what I needed to finally get my marketing process together."
Eric Peterson, Simple Communications