A Productive, 2-Day Rapid Implementation Workshop With Me
This is a very intimate, small-group setting where you will work directly with me and a small group of non-competitive peers to get the fundamentals down. During this workshop, I’ll help you finally get clarity on your target market and USP. I’ll actually have you IMPLEMENT campaigns to get the ball rolling.
You’ll discover a proven process for getting POWERFUL client testimonials, for selling every one of your clients additional products and services, fueling referrals, getting leads from online marketing, planning every quarter so you hit your own sales targets with absolute certainty and much, much more. While I can’t promise this will happen for you, attendees have reported getting a 2X to 10X return just from the campaigns they implemented at the workshop, before they’ve even gotten home!!!
Weekly Accountability Group Calls With A Senior Client Coach
The workshop is only the beginning. From there, you and your group will be led by a senior consultant on a series of weekly calls to implement a carefully constructed checklist of marketing campaigns, broken down into easy-to-implement steps.
From there, you’ll be strategically placed into an Accountability Group that is best for you, based on the size of your company, the services you offer, your niche and a few other factors, facilitated by a Senior Client Coach who is well-versed in our type of marketing AND who runs their own IT services business. After the initial 12 weeks, this group will be your official Accountability Group that you’ll meet with on a weekly basis to continue your growth momentum.
We modeled this after our Producers Club Accountability Groups – a key benefit that members repeatedly tell us is the most valuable part of the Producers Club. That’s because running a business – especially an IT services business – is complicated and difficult. You have to get a number of things right in order to make a profit. That’s where your Accountability Group comes in. Fresh eyes can see things you can’t – plus, their collective experience on pricing, services delivery, hiring and management, marketing, sales and vendors is invaluable.
Your Website And SEO Plan DONE FOR YOU
Seriously, this is worth the entire investment into Accelerators. Many people have told me they spent $10,000 to $20,000 (no joke) on getting a SEO plan done and a website, with ZERO results. Personally, I’m amazed so many web “marketing” companies get away with the highway robbery they commit, preying on the small business owner who doesn’t know any better. Crazy. When you’re a member, we’ll do all of this FOR YOU so you have one less big, important thing to worry about. You’ll get a “Robinized” web template, content and SEO plan CUSTOMIZED for you.
We also help set up your Google Analytics, phone tracking (if you choose that option) and give you over 50 landing pages and online campaigns to pick from – ALL INCLUDED. Plus you can make unlimited changes. ($12,000+ value)
Your Newsletter And Blog, DONE FOR YOU
This is completely done-for-you; you don’t have to log in to a website, download a template and implement. Our member concierge will get this written, proofread, designed and finished FOR YOU – including printing and mailing if you like. All you have to do is approve it. We’ll also give you a monthly done-for-you blog post and e-mail to send to your existing list to fuel referrals, cross-sell additional services to your existing clients, convert leads into paying clients and stay top-of-mind with clients and prospects.
Two Tickets To Boot Camp
Boot Camp is THE event where my best and brightest clients come together, once a year, to discuss, share and collaborate on the MOST effective marketing, sales and profit-building strategies designed specifically for IT services. Of the vast number of client success stories I have collected over the years, MANY of them cite coming to Boot Camp as THE PIVOTAL MOMENT IN TIME where it “all came together” for them, enabling them to finally break through any number of roadblocks and glass ceilings holding them back from finally achieving serious growth, not only in sales, profits and new clients, BUT ALSO from a leadership and operational standpoint. And if you simply cannot make it in person, you can also watch virtually from the comfort of your office or home. ($4,400 value)
All Apprentice Club Member Benefits
Access to the Dashboard, member QUE and the monthly “How To” calls, Q&A Calls, Marketing “Deep Dive” strategy sessions, TechTip postcard library and the monthly Marketing Strategy Brief – are all INCLUDED with your membership ($1,524 value)